Author note: I started writing this as a response to an author friend’s post elsewhere, and decided that I had a lot more to say and it wasn’t appropriate for that space, so here goes my brain dump.
I’ve been deeply contemplating the why I write and even more crucial, the who is this for questions lately, and the answers are pending while I try to get out of the way of the emotions tied up with my work, but the basic premise is this:
- It’s difficult to find one’s audience these days
- Do I even care about that? Am I writing for them or for me?
- My work fits a particular kind of reader, one who was recently let down by an author I’m often compared to, but do I have the right to use that in marketing? Do I even want to? It feels…not unethical but icky.
- I know that if I stopped publishing, I’d still write and share stories
- But editors cost money
- There’s never enough money
- But people deserve hopeful stories, and they’re especially needed in this timeline
- BUT people who would like my stories and find them valuable can’t find them easily
- Or more like, I don’t know how to find the right readers
- Once again, money is a problem but I don’t want to do traditional advertising anyway
- And we’re back around to “it’s difficult to find one’s audience” and “do I do this for an audience?”
I’ve always written; stories and essays and poems and random strings of thoughts put into something tangible for me and for those who can relate are the way I interact with the world. Even more tangible is having those stories in a book, something I can hold and shelve and reopen to share passages from to any gathering of people interested. I don’t have to physically publish, but it makes me feel so good to hold one of those books.
So yeah, I do that for me, but also for you.
Finding the you part of the equation, that’s so much harder.
I thought my extensive network of friends and colleagues would be more interested, but that was wrong. Some were/are, which is a delight! But I learned pretty quickly that people I’ve known for years and years weren’t at all willing to buy and read my heart’s work. And that funnels back into a discussion I’ve had multiple times, about how the people you expect to support you often don’t, and how that changes how you understand your place in their world. It was really good for finishing off the illusions I held about my past and my relationships with certain groups and people, but what a way to get that dose of reality!
So I learned that even the people I know who actually read the genres I write in weren’t going to be my audience; what did that leave me? A vast untapped ocean of readers, but reaching them was a challenge. I’ve done my best to do so organically and ethically, and though I wish there were more of them, I have to trust that the right people will and are finding me. It’s a slow progress, but probably a lot more honest than the career of authors who become overnight sensations. I’m pretty sure the readers I reach this way will stick with my writing.
Ethics are a core part of the problem.
I don’t want to place ads on social media; again that’s casting a wide net that will maybe gather more people than actually are the right readers, but that’s if the ad actually reaches people. There’s no guarantee with those kinds of ad campaigns, and oh WOW do I hate the word “campaign” in regards to my art. It’s gross. I don’t want to pitch my work. I don’t want to convince you to spend your hard-earned money on something that’s not right for you. I want you to stumble upon my books, read the back blurb, and think “this sounds so much like me!”
Maybe I’m too idealistic. I dunno. I just know that I don’t want to do capitalism with my art. I want to do commerce, to do support for my work, to offer a space where the reader can, for a little while, watch characters like themselves struggle with their problems and discover the strengths they always had inside them, and at the end they and the readers are left with hopeful futures and a feeling of having found a community that loves them and who they are.
So I guess I found some of the answers to my questions.
Author’s note pt 2: I suppose this is the kind of thinking that most people would keep to themselves, their journal, or their small, trusted cohort. But if you’re a writer and an overthinker like me, you might find comfort in knowing you’re not the only one with these thoughts, or be curious about why I worry about these things if you don’t follow similar trains of thought. Or maybe you’re a reader and this gives you a glimpse into the way I approach my writing career and—honestly—pretty much everything in my life. I’m big into what some might deem oversharing because I think it’s important to normalize talking about this kind of analysis and critical thinking in every aspect of the life choices we make. I have a feeling that there will be additions to this conversation, so let’s call this Existential Author Thoughts [part 1 maybe].











